Session: Social Marketing Reality Check
Instructor: Tess Neale
Track: CMS Business Track
Audience: Businesspeople and Content Creators
With a few years under their belts, the major social media outlets have a track record to analyze. "Social Marketing Reality Check" clears through the clutter of information and disinformation in the cluttered Social Marketing and Media space. Marketing Expert Tess Neale will boil it all down for you, exposing #failures and myths perpetuating in the marketplace. Moreover, Tess Neale will spell out how to create a successful Social Marketing plan. A must-attend for marketers and business owners.
Key Learning Points:
- What's working and what's not on the Social Marketing scene
- Social Media Report Card
- Q & A session
Prerequisite: No prerequisite required. The CMS Business Track was created to provide relevant, timely and actionable insights for users seeking insights from a business perspective (processes, policies, business modeling, marketing, etc).






