Session: Write Answers: Writing For the Web
Instructor: Steve Burge
Track: CMS Foundations
Audience: Content Creators (Writers and Designers), Businesspeople
Google "Content is King" right now, and you'll get "approximately 59,400,000" results. Yet, how many sites truly treat their own content as first priority? We all know the answer to that one. For "Write Answers," speaker Steve Burge will lay out effective writing techniques for the web.
A veteran educator and entrepreneur, Steve blogs for several top websites in the tech arena. Come to "Write Answers" on Monday. From coming up with relevant topics to creating a framework for your content, helping you with your workflow to overcoming writer's block, Steve will help you stay on-track with your own website, to ensure you can keep content on the throne. That means more happier visitors, getting the answers they're looking for. That, in turn, means you're truly reaching your audience!
Key Learning Points:
- Effective writing techniques for the web
- Structure, style, editorial standards, tone and format
- Methods for topic selection
- Killer headlines (what to do, and what not to do)
- Writing myths debunked
- Q & A session
Prerequisite: This is a CMS Foundations course, so there is no prerequisite recommended. For new CMS users, we recommend attending one of the CMS KickStart Programson Monday, May 3rd prior to attending this session.


